
Ready to transform your marketing? The MOVE Framework™ gives you the tools to build a standout brand, attract aligned clients, and create content that drives real results.
Welcome to Your Next Big MOVE
Clarify your messaging and understand your ideal clients.
Develop your Power Positioning Statement to articulate your unique value.
Use WEB Analysis, Empathy Maps, and the Chain of Beliefs to deeply understand your audience.
Walk away with a detailed Ideal Client Profile Document to guide all your marketing efforts.
Define the transformation you deliver and what makes your approach unique.
Map out your clients' journey using the Prison to Paradise Framework to show the value of your work.
Establish your Unique Process to highlight how you stand out and build trust.
Refine your strategy to resonate deeply with your audience.
Design Compelling Offers that speak directly to your audience's needs and aspirations.
Build a Conversation Funnel to attract leads, spark engagement, and convert clients.
Use AI tools to streamline the creation of lead magnets, landing pages, and email follow-ups.
Use the Content With Intent method to create purposeful content that aligns with your goals.
Master the Lighthouse Content Creation Process to repurpose ideas across platforms, maximizing efficiency.
Leverage ChatGPT to create high-quality blogs, social posts, and emails that resonate and convert.
Each lesson is designed to get you taking action—so you can build momentum and see results right away.

Expertly crafted prompts and CustomGPTs to save time and generate impactful marketing and content without creative blocks.
Step-by-step guidance to leverage AI for creative projects, business growth, and enhancing your coaching skills—no matter your starting point.
The MOVE Framework gives you a clear system to refine your message, reach your audience, and create impactful content with ChatGPT.
Marketing Framework to
"Who Colin & Rob are, their values, their high ethical standards for using AI, and how they share and co-create with other people in the space have been life changing."
"I am blown away by the sheer volume of resources you have created (in a good way). I was able to get a lot of clarity around my business and it got me very excited to see things finally start to take shape…"
"I already feel like I got more than my money's worth and I'm only two sessions in! This is amazing!"
"Rob and Colin are the best in the business. NBM paid for itself with the client insight prompts alone! And I'm barely scratching the surface."
Why Next Big Move?
We don't just hand you tools, we help you integrate them into your unique vision. We focus on amplifying your skills and creativity, using AI as a true partner to your growth.
Our unique MOVE Framework™ simplifies AI-powered marketing. From clear messaging to impactful content, each step helps you market yourself better, faster, and with confidence.
Join our growing family of coaches, consultants, and entrepreneurs leveraging AI to save time, effortlessly create impactful content, and scale your ideas—without the overwhelm.
No problem! Next Big Move is a beginner-friendly way to start from scratch and grow at your own pace. Our MOVE framework ensures even complete beginners can make big marketing moves with AI.
The program is designed to be flexible and work with your schedule. You can go through the materials at your own pace and implement what you learn when it makes sense for your business.
The process and prompts will work beautifully in any LLM, Claude, Gemini, Grok, etc. There are some CustomGPT tools that you can only access via ChatGPT.
While the paid version (ChatGPT Plus) offers additional features that can enhance your experience, the core MOVE framework can be completed with the free version of ChatGPT.
Next Big Move focuses on a human-first approach to AI marketing, with a proven framework that helps you clarify your message, understand your audience, and create content that converts - all while maintaining your authentic voice.
You'll have ongoing access to all course materials, updates, and the community, allowing you to revisit content and implement strategies at your own pace.
Take the first step toward becoming an AI Powered Creator.
Marketing Made Simple